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Volunteering Platform
A peer-to-peer platform that connects volunteers directly with the people who need them.
Product Designer + BuilderBrand · UX/UI · BuildPortfolio 2026
PedramMaleki
I design digital products and then build and launch them myself, from the first interview to the live product.
Scroll(About)
Good design is not decoration. It is the shortest path between a person and what they came to do. I find that path through research, shape it with systems, build it myself, and prove it with real users.
Selected work2022 to 2024
(Built by me)
Designed, built and shipped
01 / 05Brand + Website
Bojan Group
Everything from A to Z: the brand, the logo and colours, the website design and the build.
02 / 05Creative solutions agencyMayna
A creative solutions agency covering branding, marketing, web design and implementation.
03 / 05Web appArtGasht
A guide to the weekend's gallery shows. Pick the ones you like and it plans the best route between them.
04 / 05Web appIQHesab
An accounting product I designed and built from the first sketch to a working app.
05 / 05Web appGeoPlant
A plant product I designed and built from the first sketch to a working app.
01 / 05Keep scrolling
(Results)
Design that shows up in the numbers
$1M
Annual sales reached at vipshop.flowers, the flower delivery business I co-founded and designed.
600k+
Yearly views across three full redesigns of the VIP Shop website.
+22%
Sales growth after shoppers could pair any plant with any pot.
+28%
Lift in customer satisfaction from the same feature.
(Process)
Four steps, repeated until it works
Research
I start with people, not screens. Interviews, surveys and a hard look at what competitors miss.
- User interviews
- Surveys
- Competitive analysis
- Empathy maps
Define
Findings become personas, journeys and a structure everyone on the team can point at.
- Personas
- User journeys
- Sitemaps
- Information architecture
Design
Wireframes first, then a design system, then high-fidelity UI that carries the brand and can be built as drawn.
- Wireframes
- Design systems
- UI design
- Interaction design
Build
I do not hand off a picture. I build the prototype or the product, put it in front of real users, and iterate until the numbers and the people agree.
- Build
- Prototyping
- Usability testing
- Launch